Keep my social media profiles online forever, say 7% of Brits

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  • 7% of Britons want their social media profiles to remain online after they die
  • 1 in 4 Brits want their social media profiles deleted but the contents given to friends and family (26%); 1 in 4 want them deleted completely (25%)
  • A third of 18 to 24 year olds will take their smartphone passwords to the grave (36%)

New YouGov research reveals that while 7% of Britons would like their social media profiles to remain online after they die, public opinion is split on what Brits would like to happen to their social media data.

One in four (26%) Brits want their social media profiles to be deleted from the internet, but the content immediately passed on to their friends and family after they pass away. Another one in four (25%) would prefer their profiles to be deleted immediately after they die, without saving the contents.

Brits aged over 65 were most likely to want their profiles completely deleted at 34%, compared to just 17% of 18 to 24 year olds.

Over half of Brits (53%) said they would give their family members their smartphone passwords before they died, while a fifth (23%) would keep their passwords to themselves. Brits are less keen to hand over passwords to their hard drives and other data storages (44%), however half would give the passwords to their PCs and laptops to their family before they die (58%).

A third of 18 to 24 year olds would take their smartphone passwords to the grave (36%) while only 16% of over 65’s saying they wouldn’t share their passwords.

Commenting on the research Connor Ibbetston, Research Manager at YouGov said: “Most people make arrangements for what will happen to their home and savings after they die, however the issue becomes more complicated when it comes to social media and other digital data. Public opinion is pretty evenly split between deleting your profiles entirely, or deleting your profile but passing the data to your family.

“What is interesting however is the 7% who would like their profiles to remain online forever, something Facebook already allows people to do by turning a profile into a memorial page.”

News From YouGov

Written by Louise

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