As everyone was rushing around to get everything just right for the holidays, an unusual trend was noticed by researchers. A somewhat surprising trend that seems to happen annually around this festive season.
A team of researcher concluded that people become friskier during the holidays. Studying data from Google Trends as well as Twitter researchers found out that people searched more for sex online.
“We observe that Christmas and Eid-Al-Fitr are characterized by distinct collective moods that correlate with increased fertility,” study co-author Luis Rocha, a computer scientist at Indiana University, said in a statement. “Perhaps people feel a greater motivation to grow their families during holidays when the emphasis is on love and gift-giving to children. The Christmas season is also associated with stories about the baby Jesus and holy family, which may put people in a loving, happy, ‘family mood.'”
Researchers concluded that birthrates peak around nine months later. Other holidays with less fanfare like Thanksgiving and Easter didn’t have this effect on people.